Thursday, October 20, 2011

Friday, October 14, 2011

31st Street Harbor: Your Home away from Home?

"31st Street" - Chicago Harbors Commercial Spot from Chicago Harbors on Vimeo.

There has never been a time greater than the present to become part of the Chicago boating community.   With the upcoming opening of the new 31st Street Harbor, just one exit away from Soldier Field, you have a unique opportunity to dock your boat within a quick sail or boat ride from Chicago's captivating lakefront. 

The enclosed video highlights some of the amenities of the new harbor and why it should be on your list for 2012.  What a great place to dock your new Beneteau!

For More Information Ask Karma Yacht Sales by email  or call 1-877-KARMA-Y-S (527-6297)

Monday, October 10, 2011

Dock N Go Steals the Show Part Deux-2011 Annapolis Sailboat Show

As of today, the popular 'Dock N Go' system (available on select Beneteau Sense and Oceanis models) has stolen the United States Sailboat Show in Annapolis, MD (running Oct 6-10) for the second year in a row.   The joystick control system which allows the helm person the ability to pivot the boat on its axis in a full circle was premiered at the same show in 2010 and was hailed as revolutionary.  The ability for newcomers to the sport or boaters with limited crew to dock the boat with the mere touch of a joystick has taken the boating community by storm.   The enclosed video provides a birds eye view of the dock n go process in very tight quarters on a 2012 Beneteau Oceanis 45.  As of today the popular Dock n go system has produced the sale of six new Oceanis 45's at the annual Annapolis show.

Made available on the Beneteau SENSE model sailboats initially, the feature has been extended to select models in the Oceanis line as well.  If 'Imitation is the best form of flattery', The first of it's kind, Dock N Go has triggered a wave of copy cat systems (in development) by other sailboat brands.  

Beneteau USA is the American division of the World's Largest Manufacturer of boats worldwide producing sailboats and power boats in a varying array of sizes to suit a range of budgets. Production boats ranging in size from 31 to 50 feet are built in the Marion SC facility, while sail and power boats up to 58 foot in length are also imported from it's parent company in France. 

Karma Yacht Sales is your Lake Michigan Sailboat dealer specializing in Beneteau (OCEANIS, SENSE and FIRST Series boats).  KYS is a member of Beneteau's elite Platinum dealer network reserved for the top 5% of the dealers in North America who have met stringent training and customer service standards.  In 2011, Karma YS was recently awarded the President's Award for Superior Sales and the Beneteau "DEALER OF THE YEAR" in Customer Service.

For More Information Ask Karma Yacht Sales by email  or call 1-877-KARMA-Y-S (527-6297)

Sunday, October 9, 2011

Chicago's Lakefront- Our worst kept secret, with availability for Spring 2012

"Lakeshore Lifestyle" Extended - Chicago Harbors Commercial Spot from Chicago Harbors on Vimeo.

One of the worst kept secrets of Chicago is our beautiful lakefront.   Whether you run, bike, swim or boat- it provides a natural, active and healthy lifestyle for all that make the trek to her rich blue shoreline. 

One the best views of our great city is from the water.  With a skyline second to none, the tranquil and enjoyable surrounding is your ultimate 'stay-cation'.   There is no better way to enjoy it than from your boat- docked in one of Chicago's many harbors.  The enclosed commercial spot for the Chicago Harbor System dubbed 'Lakeshore Lifestyle'- it highlights the largest municipally run harbor system in the nation.   Tune in to catch the fever and learn more.  Contact Karma Yacht Sales for your passport to Chicago's natural wonder- aboard a Beneteau.

For More Information Ask Karma Yacht Sales by email  or call 1-877-KARMA-Y-S (527-6297)

Friday, October 7, 2011

Karma Yacht Sales Awarded 2011 President's Award & Dealer of the Year

Service Dealers of the Year and President's Award Winners: Lou Sandoval, Wayne Burdick (President Beneteau USA),
Jack Buoscio, Mike Lechelop (VP Sales, Beneteau USA)

October 5, 2011

Annapolis, MD-   Beneteau USA concluded a meeting today of their North American Dealer Network.   A group consisting of over 40 dealerships spanning the United States, Canada, the Caribbean and Latin America convened at the Annapolis Marriott hotel prior to the start of the 42nd Annual United States Sailboat Show.

The meeting was a unique opportunity for Beneteau to convene it's dealer network to discuss the three new models that will be premiering at the show: Beneteau 41, Beneteau 45 and Sense 43. It was also an opportunity for Mr. Bruno Cathelinais (CEO of Groupe Beneteau) to recognize the accomplishments of the North American Dealer Network. 

The prestigious Beneteau 'President's Award' , which goes to the top 10 dealers in the network based on their Sales Accomplishment was awarded, as well as the Beneteau 'Dealer of the Year Award' for Sales and Service, which is awarded to the #1 dealer in each of those respective categories for the 2010-2011 year.

Local Lake Michigan Dealer , Karma Yacht Sales (KYS) was the proud recipient of 'Service Dealer of the Year Award', having received a perfect NMMA Customer Service Initiative (CSI) score of 100%.  KYS was also awarded the Beneteau 'President's Award' for their achievements in Sales.  Having been perennial recipients of the President's Award for Sales and Service over the past decade, KYS is no stranger to the recognition and results that come from focusing on their clients.  The 'Dealer of the Year Award' did come as a surprise to the founders of the company, Jack Buoscio and Lou Sandoval, as it is the first time a winner has received a perfect score.  

"This award is a testament to our hardworking service employees" said Jack Buoscio, "They show up every day ready to live our mission.  While some days are more challenging than others, we make sure the end result of each commissioning is a happy client on a boat that will perform well".  

Beneteau is the top brand on Lake Michigan, in spite of the recent economic challenges that have affected the marine industry.  Preserving a collective five year market share of 34% of all new boat sales has not been easy for the Chicago-based dealer.  "The industry as a whole has been through a lot" said Lou Sandoval,  "Beneteau has taken a strong leadership position through their consistent innovation (fresh designs, un-paralleled features), quality and commitment to value.  I'm not saying it has been easy- but we've focused on staying close to the supporters that have helped us grow the Beneteau brand on Lake Michigan-our customers."

Karma Yacht Sales has just entered their 10th Year since purchasing Darfin Yachts, the stalwart predecessor who had been the Lake Michigan dealer since 1976.  KYS specializes in Beneteau sailboats on Lake Michigan.  Throughout the past ten years, they have taken the Beneteau name to another level, where it is now firmly entrenched  amongst mainy sailing households.  As founders of the wildly-popular racer/cruiser First 36.7 and First 40.7 fleets, KYS (and Darfin prior) has accounted for the sale of over 45 new and used First 36.7 and 40.7 boats into what are the largest (and most active) fleets for the two models in North America.  "We've set the bar by which all other fledgling fleets seek to surpass" says Lou Sandoval. 

The Beneteau cruising line, named Oceanis has also been very successful, such that a visit to any Lake Michigan harbor will guarantee seeing a strong percentage of boats with the unmistakeable Beneteau Seahorse logo.   When asked what the secret to their success has been, Mr. Buoscio replied, "It's about serving our customers as best we can, and exceeding their expectations.  We're proud of the large number of repeat customers that are now on their second or third boat with us, and it's largely because of the great service we provide.  The name we chose back in 2001-KARMA- conveyed our philosophy about business: The belief that if you treat others as you would hope to be treated, success will follow".

For More Information Ask Karma Yacht Sales by email  or call 1-877-KARMA-Y-S (527-6297)